How To Do Guest Blogging: Everything You Need To Know

Hello everyone! Wayne here and today I want to go over how to do guest blogging. Now this isn’t just a fun little way to make friends and network. There is so much more that you can gain by writing a blog post for another website.

Whether you are a new or old blogger, guest blogging is a great way to build up your brand, get high-quality backlinks, rise in Google ranking, gain domain authority ranking, and overall increase the SEO of your website.

 Are you up for the task of writing a piece for another website? Well let’s jump on in and discuss everything you need to know about guest blogging, and breakdown how to make it happen.

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Introduction To Guest Blogging

guest blogging

Guest blogging is a fantastic way to grow your backlink catalog all while also growing your networking circle. 

Getting started can be intimidating, but it can be a fun and awarding experience once you put yourself out there.

Now this is just one of the many factors involved in getting backlinks. In this article I will be discussing specifically how to do guest blogging. However, if you want to know everything about gaining backlinks, I highly recommend you check out my full guide to backlinks here.

Now let’s jump on in and discuss what guest blogging is, and breakdown exactly how to make it happen.

What Is Guest Blogging?

What is Guest Blogging?

Guest blogging is when one blogger writes a blog post for other blog as a guest writer. Each gig will be a unique experience, as there will be individual expectations and requests behind each blogger.

This is often a mutual relationship where each blogger will write an article for the other. In this circumstance, both bloggers have an opportunity to get their name out there and link back to their own website.

This arrangement is often made exclusively in efforts to extend one’s backlink catalog and increase domain authority and ranking on Google. This is why many strategic bloggers will write guest blog posts for no compensation at all. The benefits here are more of an investment rather than for short-term monetary gain.

Now there are some general rules behind guest blogging that we will get into soon, so be sure to understand the concept before jumping into someone’s inbox. So stay tuned!

Why Guest Blogging?

guest blogger

There are a ton of benefits to guest blogging. The most beneficial however is the ability to gain backlinks. This is even possible as a brand new website.

Check out the following list of benefits to see everything you can gain by utilizing this technique.

Benefits Of Guest Blogging:
  • Early opportunity to gain backlinks
  • Can increase domain authority
  • Leads to higher ranking on Google
  • Valuable networking opportunity
  • Other blogs sometimes allow guest bloggers to utilize affiliate links
  • Sometimes the guest blog may have a larger audience than you
  • Opens up your brand to a new audience
  • You can link visitors to the other blog back to yours indefinitely 

Honestly, I could go on and on about the benefits of guest blogging. It really is one of the most powerful backlink building exercises in the blogging game.

Once again, this is especially true for new bloggers. If you are new to blogging, I highly recommend getting out of your comfort zone and inquiring to guest write for other blogs.

Speaking of which, let’s break down exactly how to get started guest blogging.

How To Do Guest Blogging

How To Do Guest Blogging

Getting started with guest blogging can be a bit intimidating. This is especially true if you’re one of the new bloggers I have recommended this to. 

Don’t worry though, as I will run through the entire process from start to finish. Let’s jump on in to how to start guest blogging.

How To Start Guest Blogging
  •  Find a website you are interesting in writing a blog post for
  • Contact the owner of the website and request permission to write a guest post
  • Communicate the conditions of the gig (from your end and their end)
  • Gain temporary writing privileges on the collaborating blog (exchange them if they are writing for your website as well)
  • Draft a high-quality blog post
  • Organically link back to your own blog in the blog post
  • Get approval on your final draft and submit

Guest blogging is a great way to increase the domain authority and Google ranking of your website, all while making connections and networking with other bloggers.

Treat other blogs how you’d want yours to be treated, and you’ll be a great guest blogger anyone would be happy to work with.

Now I want to share some helpful tips for guest blogging.

Guest Blogging Tips

Guest Blogging Tips
Here are some helpful tips for Guest Blogging:
  • Write for websites adjacent to your niche, but not exact competitors
  • No not regurgitate pre-existing posts from your own blog
  • Impress the other blogger, this is a valuable networking opportunity
  • Link back to your own blog in an organic manner, readers like non-pushy guest bloggers
  • Provide value within your post, as this is a chance to obtain new readers indefinitely
  • If utilizing Affiliate Links is allowed, be sparse with them, this isn’t the time to be pushy for sales
Now I want to spend some time answering frequently asked questions regarding guest blogging.
 

Guest Blogging FAQ

Guest Blogging FAQ

Let’s go over some frequently asked questions on guest blogging.

How Do I Find A Blog To Guest Write For?

Finding a website to write a guest blog post for can be done in two ways. You can either know of a website within your niche naturally, or you can use a Keyword Research Tool such as Semrush to find and analyze websites within your niche.

How Do I Write A Guest Blog Post?

Writing a guest blog post will typically go down the same way you’d write any blog post on your own blog. There might be specific rules or conditions for guest writing on another website, but overall you should be able to use your usual voice and writing style when visiting an other website as a guest writer. After all, the website is bringing you in for a guest post, not as a ghost writer.

Can You Use Affiliate Links In A Guest Blog Post?

It varies from website to website on whether or not it is appropriate to utilize affiliate links within a guest blog post. It is wise to go over these conditions when agreeing to write a guest blog post. However, the general rule is that one outbound link is appropriate per guest blog post.

How Often Can I Link Back To My Blog In A Guest Blog Post?

This varies from website to website, so be sure to go over this in the terms and conditions of the hosting website. However, the general rule is that you can link back to your website one-to-two times in a guest blog post. Once during the introduction where you introduce yourself, and another within the context of the article (such as linking to one of the resources on your website).

Should I Guest Blog For The Same Website Again?

Writing multiple guest blog posts for the same website can be a great way to build a lasting relationship with another website. However, reoccurring backlinks weigh less than new backlinks from websites that have previously never linked to your website before. Keep this in mind when writing for websites.

Guest Blogging Resources

Here are some helpful resources for guest blogging:

Semrush

Semrush is an incredible powerful and useful tool for researching and investigating websites within your niche. This is one great strategy for finding websites to write for

Through Semrush you can conduct keyword searches and easily find websites that will be a great fit for the content from your website.

This can quickly open up a ton guest blogging opportunities. You can even check a website for guest blog posts by filtering for the key terms “guest blog”. This can help with finding out if a website engages in guest blogging or not.

This is only scratching the surface of what Semrush can do. I will be devoting a whole article to Semrush and its features soon, so stay tuned if you want to know more!

Ways To Get Backlinks

If you are reading this article, I am willing to bet you are interested in getting backlinks to your website. Fortunately, there are over a dozen effective techniques for getting backlinks for a blog. 

Each one is helpful for gaining backlinks, and I recommend trying them all if you want to maximize the amount of backlinks you can get for your site.

Here is a list of additional techniques for gaining high-quality backlinks on a blog.

Other ways to get backlinks for a blog:

There are a ton of techniques for getting backlinks, and while each one is great on its own, I highly recommend incorporating each of these techniques into your backlink strategy.

Click on any of the highlighted backlink techniques in the list to be taken to a in-depth article on each topic. Check back in occasionally, as I will be adding to this list over time.

Now let’s go over some tips for getting backlinks.

Tips for getting backlinks

Here is a roundup of all the tips for gaining backlinks that will help your website rank on Google and increase in domain authority.

Tips & Tricks For Getting Backlinks:
  • Product high-quality content
  • Communicate with other websites within your niche
  • Use Keyword Research Tools like Semrush to research the competition
  • Use many techniques for gaining backlinks such as Broken Link Building, Backlink Gap Analysis, The Skyscraper Method, and more
  • Create superior content than the competition
  • Keep the information on your website up-to-date
There is a lot more that goes into getting backlinks. If you want to know more about how to get backlinks, I recommend you check out my full guide on how to get backlinks.
 

Related Content

If you want to go beyond guest blogging and learn everything there is to know about backlinks, I highly recommend you check out my guide on How To Get Backlinks.

In this guide I go over 12 ways to gain high-quality backlinks. guest blogging is only one technique for gaining backlinks. If you want to master how to gain backlinks, I highly recommend you read through this guide.

Closing Thoughts

That’s everything you need to know on how to do guest blogging! I hope this guide was helpful, and I wish you the best of success. Don’t forget to check my website for other valuable backlink tips!

Please feel free to reach out to me or comment down below if you have any questions or need any additional guidance. Also feel free to share your own thoughts on image formats as well! I always appreciate an opportunity to learn more. See you next time!